The Regional Context Analysis outlines Benalla’s transition from a timber-reliant economy to a more diverse and innovative future. Using the Smart Specialisation Strategy, it identifies local strengths—like manufacturing, arts and culture, and natural assets such as the Winton Wetlands—and highlights six key innovation opportunities. These include developing eucalypt-based health products, expanding farm forestry, and enhancing the Benalla Migrant Camp’s tourism potential. The report is grounded in data and over 80 stakeholder interviews, aiming to build a collaborative, place-based innovation ecosystem that supports long-term regional resilience and growth.

The Future of Benalla and District Local Development Strategy outlines a community-driven roadmap to support Benalla’s transition from native timber reliance to a more diverse and sustainable economy. Building on the earlier Regional Context Analysis, the strategy identifies key local assets—such as arts and culture, manufacturing, and natural resources—and proposes initiatives like a Creative Collaboration Hub and a Future Economy and Employment Precinct. Through extensive community engagement and the Smart Specialisation Strategy, the plan aims to foster innovation, strengthen collaboration across sectors, and position Benalla for long-term economic resilience and growth.